Kegley's Handyman Serv. 1 Page Business Plan
Overview
Kegley's Handyman Serv. has a clear business objective to develop, produce, promote and distribute any small jobs services. These services have been developed over 4 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Kegley's Handyman Serv. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as buisness plan and financing. This is a critical issue for our selected target market of general public.
The Value Proposition
Kegley's Handyman Serv. is uniquely positioned to deliver value to general public. "Kegley's Handyman Serv. will provide quality services to our customers at a honest pay." In order to be deliver on this value proposition, we lower price. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the any small jobs market. We consider our key competitors to be: Landscape companies . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Landscape companies by Lower prices .
Key Strategies
Over the next 6 months our focus will be to Promote business
Find advertising . This task will be undertaken in the context of our broader strategy to Find advertising . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: obtain 100 customers expand equipment become member of bbb
About this document
any small jobs Business Plan
This document was created by Frederick of Kegley's Handyman Serv. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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